TOTAL TOY SALES BY CHANNELOF DISTRIBUTION 1997
% value |
General Merchandise
(including Hypers and Discounters) |
|
36% |
Toy, Hobby
and Game Retailers |
|
13% |
Food, Drug and
Miscellaneous Outlets |
|
15% |
REGIONAL TOY SALES BY CHANNEL OF DISTRIBUTION 1997
|
| % value |
Toy Chains |
General Merchandise
(including Hypers & Discounters) |
Toy, Hobby
& Game Retailers |
Department Stores |
Food, Drug and
Misc. Outlets |
Catalog Sales |
| World |
24% |
36% |
13% |
7% |
15% |
5% |
| North America |
23% |
42% |
7% |
3% |
20% |
5% |
| Europe* |
28% |
32% |
9% |
10% |
12% |
9% |
| Asia |
23% |
26% |
31% |
10% |
10% |
0% |
| Latin & South America |
16% |
41% |
20% |
17% |
6% |
0% |
| Europe*: includes Eastern countries |
Source: Toy Associations -
The NPD Group Worldwide |
| 
